Ready to grow your family, but afraid maternity leave will leave you high and dry? Don’t worry, I got you sis.

Why choosing to cover maternity contracts is the ultimate in female empowerment. Stepping into someone’s shoes to cover for them doesn’t make them less committed to a role, nor does it mean they are “settling.” In fact, willingness to cover for fellow boss-ladies while they grow their families, is (in my opinion) the ultimate in female empowerment. And anyone who …

Como se llama? What your personal branding says about you

Take off the mask and show your true self Be warned, I go all out with the puns in this one! I like llamas. Yup, love them. There’s a whole al-paca of them over on my Insta. They’re the stars of my freelance work. They’re at the herd, sorry heart, of my personal brand. What you see is what you …

From sheeple to people: Lessons from the Great Chicken Famine of 2018

Human2Human advertising at it’s finest “Fck” it, said KFC in their recent apology ad for the “Great Chicken Famine of 2018.” And you know what, the Alpaca Punch office applauds them. It perfectly captured the move from ads that promote to the masses to personalised and quirky advertising which speaks to everyone. Especially unicorns. You see, there’s a shift from …