Katrina Hutchings in Bali

THE BEST CAREER ADVICE I’VE EVER RECEIVED

Which helped me learn to say F@&% it and just do me. Wholly and authentically. I’m an over-thinker with anxiety, a workaholic, an introverted-extrovert, overly confident sometimes, and fierce. Some would say these are flaws. I say they’re the reason I’m so great at what I do. Are you also different things to different people, trying to show an “acceptable” …

Como se llama? What your personal branding says about you

Take off the mask and show your true self Be warned, I go all out with the puns in this one! I like llamas. Yup, love them. There’s a whole al-paca of them over on my Insta. They’re the stars of my freelance work. They’re at the herd, sorry heart, of my personal brand. What you see is what you …

From sheeple to people: Lessons from the Great Chicken Famine of 2018

Human2Human advertising at it’s finest “Fck” it, said KFC in their recent apology ad for the “Great Chicken Famine of 2018.” And you know what, the Alpaca Punch office applauds them. It perfectly captured the move from ads that promote to the masses to personalised and quirky advertising which speaks to everyone. Especially unicorns. You see, there’s a shift from …

Considering a career move in 2018? Check out some alternative jobs…

We take a break from the usual broadcast to introduce the Weird Work Podcast. Meet Jen. She’s a professional bridesmaid. Yes, that’s a thing. She’s just one of the mad, driven, creative or just plain bizarre professionals featured on the ‘Weird Work’ show. It’s a relaxed set-up with a conversation-driven podcast of about thirty minutes an episode. The premise is …